SBS is teaming up with Universal Music Australia (UMA) to create a new music label.
SBS Music will distribute up to 50 new releases in the next 12 months.
The albums will be inspired by SBS TV and radio content and on-air personalities.
SBS's director of commercial affairs, Richard Finlayson, says he is looking forward
to working with the industry-leading record company.
"Universal delivered a comprehensive and compelling business plan for SBS Music," Mr Finlayson said.
"SBS Music is a key component to the expansion of our consumer products program that has already delivered great results in the DVD business and will, together with SBS Books, further contribute to content funding for SBS programming."
The albums will be packaged in 100 per cent recycled and recyclable packing materials.
http://www.abc.net.au/news/stories/2007/12/18/2121426.htm?section=business
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